Lean Operational Improvement Consultancy
Eliminate waste, optimize flow, and scale with confidence
About 3A
3A is a global leader in operational excellence consulting, training, and auditing. We integrate people, processes, and technology into sustainable systems that eliminate waste, increase efficiency, and drive measurable results.
20+ years of expertise across multiple sectors.
Our Services
Comprehensive solutions for operational excellence across industries
Manufacturing Operations
Diagnose production issues, improve throughput, and provide comprehensive Lean training.
CAPA Management
Root cause analysis, compliance support, and audit readiness for corrective actions.
Asset Performance Management
Increase reliability, reduce downtime, and optimize asset utilization.
Continuous Improvement & Process Mining
Diagnose gaps, provide data-driven insights, and facilitate Kaizen initiatives.
IT & Service Management
Incident resolution, problem prevention, and scalable support systems.
Organization Development
Leadership alignment, accountability frameworks, and change resilience.
Performance Coaching
High-performance habits, leadership growth, and organizational resilience.
Free 15-minute Consultation
Discover 2-3 high-impact opportunities for your organization.
Frequently Asked Questions
Success Stories
Real results from real transformations
Coca-Cola (NABC / ECCBC Morocco)
Challenge
Operating at scale, the site faced intense operational pressure across the entire value chain. Frequent high-priority machine breakdowns, quality losses, and competing demands from production, maintenance, safety, logistics, and suppliers were impacting performance and stability. As one of the region's largest bottling facilities, even small inefficiencies translated into significant downtime, cost, and risk.
Approach
- End-to-end responsibility for operational excellence across bottling lines, maintenance, quality systems, transport, and supplier performance
- Enforced rigorous standards, accountability, and operational discipline
- Improved cross-functional coordination and addressed recurring breakdowns at their root
- Extended leadership focus to people, behaviours, and execution consistency across shifts and departments
Results
Impact
The transformation delivered measurable performance gains while strengthening the plant's safety culture, reliability, and execution maturity. By stabilising operations and reducing firefighting, the site moved from reactive management to controlled, high-performance execution — setting a benchmark within the ECCBC network.
Excelo Morocco
Challenge
Despite being the number-one biscuit manufacturer in Morocco, the organisation faced structural operational challenges: high operating costs, constrained throughput, inconsistent execution, and safety and quality standards below international benchmarks. Rapid growth and scale had outpaced operational maturity, creating pressure on production, reliability, and performance management.
Approach
- Led large-scale operational and lean transformation with multinational FMCG standards
- Stabilised production and improved flow across operations
- Reduced waste and structural cost through disciplined execution
- Raised safety and quality expectations to international benchmarks
- Drove accountability and execution consistency at all levels
Results
Impact
The engagement helped transform a successful but operationally constrained company into a more resilient, efficient, and professionally run operation. By raising standards and embedding disciplined execution, Excelo strengthened its ability to sustain market leadership while preparing the organisation for future growth.